Experience Coffee Roasting From the Inside

You'll spend six hours working directly with coffee as it transforms from hard green beans into something ready to brew. This isn't a demonstration where you watch from a distance - you'll be participating in each stage under careful guidance.

By the end of the day, you'll understand why certain decisions matter during roasting and how small adjustments affect the final result. You'll leave with beans you helped roast and a clearer sense of what this craft actually involves.

Whether you're considering roasting more seriously or simply curious about where your morning coffee comes from, this experience provides context that changes how you think about coffee preparation.

During this full-day experience, you'll work alongside our roasters through an actual production day. We start with green bean evaluation, discussing what to look for and why certain origins suit different roasting approaches.

You'll operate the roasting equipment under supervision, learning to read temperature curves and listen for the physical changes that indicate when to make adjustments. We explain the reasoning behind each decision rather than just showing you buttons to press.

The experience includes hands-on time with quality assessment tools - cupping the results, understanding what went well, and recognizing where adjustments would help. This feedback loop helps connect the roasting decisions to actual flavor outcomes.

By spending time in a working roastery rather than a classroom setting, you see how the craft fits into daily operations. You'll understand both the satisfying aspects and the practical challenges before deciding whether to pursue this further.

If the experience doesn't meet your expectations for any reason, we want to know. While we can't guarantee you'll love roasting - that depends on your interests and what you're looking for - we can ensure the day is well-organized and genuinely educational.

We maintain small group sizes specifically to avoid the situation where someone pays for an experience but spends most of the day watching rather than participating. You'll have adequate time operating equipment and asking questions.

Before you commit, we're happy to answer questions about what the day involves and whether it seems suitable for your current knowledge level. A brief phone conversation can help determine if this experience aligns with what you're hoping to learn.